Target the Right B2B Buyers with Real-Time Cross-Channel Marketing Data Strategies
Today’s B2B purchase journey is more complex and buyers have completed up to 57% of the purchase decision before engaging a sales rep. DataMentors provides real-time marketing solutions to power the right engagements with in-market prospects before the opportunity is lost. Our Right Time Marketing process integrates robust data insights, rich firmographics, real-time mobile and social intelligence, and offline and online data for optimally-timed engagement across channels.
Features of DataMentors' B2B Solutions:
- Target prospects at the right time across multiple channels through our channel partners or integration with your marketing automation platforms
- Link your prospect’s offline and online identities for real-time insights into the optimal message that will drive conversion with multi-channel engagement strategies.
- Enhance your data with hundreds of data selects to better understand your customers' and prospects' firmographics and channel preferences
- Integrate with digital ad buying partners to generate micro-segments for delivery of customized online ads specific to that audience
Relevate Business is built from multiple sources of data together and includes over 23 million contacts at 15 million U.S. businesses. Data is triple-verified and information is consistently updated from Yellow Page directories, company websites, and over 20 other primary sources.
Relevate Email is the largest repository of email addresses with input records at over 1.5 billion. Email Append compares client files to a database of over 283 million verified records. Email Validation flags potential undeliverable addresses, autocorrects syntactical errors, and identifies spam traps, complainers, and more.
Relevate Telematch is the industry leader for new connects, forward, and reverse phone append. Data is sourced from over 200 telephone companies nationwide, includes 260 million records, and is updated daily with an average of 106,000 new connect listings.
Drive your cross-channel success across all major digital platforms with DataMentors’ industry-leading data solutions. Our digital data provides marketers, advertisers and agencies with robust consumer intelligence to drive improved campaign effectiveness and cross-channel marketing success.
Data Quality & Integration
DataFuse, DataMentors’ data integration and quality solution, has consistently been recognized in the Gartner Magic Quadrant for data quality excellence. Key capabilities include real-time or batch integration; standardization of name, address and product information; matching and linking data across multiple fields; robust geo-coding; and data enhancement.
DataMentors provide enterprise-class web services for real-time data appending. Accessible through an API, our service provides access to comprehensive databases to assist companies with Compliance, Customer Identification, Data Verification and Data Enhancement.
The DataMentors Marketing Cloud provides a powerful platform to seamlessly integrate the insights generated at the intersection of multiple data types, and to deploy campaigns and experiences in real time. With intuitive capabilities, the DataMentors Marketing Cloud quickly unifies data across the customer journey to help organizations identify, manage and grow customer lifetime value by understanding behavior, delivering actionable insights and increasing sales.
Data Access Platform
SmartSelect provides real-time access to our industry-leading data, including multiple national data sets for direct mail, telemarketing, email prospecting, and online advertising. Choose prospect records from any of our multi-sourced, meticulously cleaned and maintained marketing databases.
Increase customer value and optimize marketing spend with DataMentors’ analytics solutions. We combine our market leading data products and technologies with a robust suite of analytic tools and processes to extract meaningful data insights to boost your ROI and maximize campaign performance.