Anders Ekman

CEO, Board Member

Anders is broadly experienced in bringing data-driven innovation and revenue growth to clients across a range of industries. As CEO of V12 Data, Anders led the transformation of the company into an omnichannel data powerhouse and the company has since experienced double-digit growth.

Previously, Anders was Executive Vice President of MRM Worldwide, serving as Eastern Region head and Chief Growth Officer. While at MRM, Anders drove the company’s evolution by bringing data-driven innovation to clients such as the US Army, MasterCard and Kohl’s. Anders has also served as a Senior Vice President at Digitas, building CRM infrastructure and marketing success for the firm’s largest clients, including GM and AT&T Wireless.

Anders is a graduate of Bowdoin College.

Scott Busby


Scott serves as Chief Technology Officer and Chief Operating Officer at V12 Data. Prior to joining the V12 Data team, Scott served as Chief Operating Officer at Charter One Hotels & Resorts where he led multiple IT and business transformation initiatives to reenergize and realign the company. Scott brings to V12 Data a passion for leading technology initiatives that drive efficiency, brand differentiation, and shareholder value as well as a strong background in instilling a positive company culture and dynamic employee programs across departments.

Scott is a graduate of the University of Central Florida.


Jeff Berke

EVP, Enterprise Sales

Jeff has over 12 years of experience in the direct marketing and customer relationship management industries. His areas of expertise include database marketing, database management, customer profiling/segmentation and analytics, consumer data, call center and campaign services that have been predominantly focused on email marketing. Jeff has held several senior management positions at companies including EDS, Protocol, TeleTech, and American Express.

Jeff holds a B.S. in Marketing from Northern Illinois University.

Stacey Girt

EVP, Channel Sales

Stacey has over 25 years of experience in the direct marketing industry and has been a featured speaker at the Direct Marketing Association, DMD NY, and List Vision. She is a leader in helping clients develop effective lead generation and retention programs using state-of-the art marketing solutions and technology, and is particularly effective in helping organizations scale their operations for increased productivity and profitability.

Stacey holds a BS Marketing & Management degree from Davis & Elkins College.

Kelly Idol

EVP, Data Sales

Kelly Idol has over 30 years of experience developing custom-fit data solutions for businesses, associations, universities, market research organizations, and others who need to communicate with customers, constituents and prospects through accurate and current data. Kelly leads a team of dedicated sales professionals who drive client value by creating insightful customer acquisition and retention strategies. Kelly was also a 2011 Stevie Awards Finalist.

Peg Kuman

EVP/Chief Privacy Officer

Peg Kuman is a senior executive with over 40 years’ experience in Direct and Digital Marketing. Peg serves as Chief Privacy Officer of V12 Data and as a senior advisor to the company. Her broad experience includes the design and development of data and information-based logic and matching systems for business and consumer marketing. This experience spans across numerous sectors including: telecommunications, energy, manufacturing, publishing, retail, consumer package goods, financial services, banking, insurance, and health care. She previously managed business units for several brand marketers, including Publishers Clearing House (PCH) and Fingerhut Corporation.

Peg is a graduate of Hartwick College.

Graham Line


Graham is an experienced Executive Leader of over 28 years with a proven track record of inspiring and leading teams to design, develop, sell and implement breakthrough digital strategies and solutions. An established thought leader in the automotive and digital marketing industries, Graham’s role as Executive Vice President at V12 Data is to measurably increase and advance the performance, value, and profitability of V12 Data by contributing and focusing on strategic goals in product development, sales, marketing and digital innovation, and customer satisfaction.

Graham is a graduate of Sheridan College.

Ken Zachmann

SVP/GM, Digital Solutions Group

Ken has over 15 years of experience in digital media, including data strategy, business development and digital partnerships as well as extensive marketing, branding and consultative sales experience across multiple verticals. As SVP/GM of the Digital Solutions division, Ken oversees a team responsible for the strategic direction, implementation, and technical planning for V12 Data’s digital solutions. Prior, Ken served as Senior Manager of Strategic Partnerships at Datalogix, where he was responsible for driving sales, developing partnerships, and managing data-driven campaign planning.

Ken holds a B.A. from Colorado State University.

Michelle Taves

SVP, Data Strategy & Product Management

Michelle has over 20 years’ marketing and leadership experience driving innovative ideas, cost-cutting strategies and revenue growth for her clients. Michelle provides an in-depth knowledge in the industry as it relates to data sourcing, data privacy best practices, data availability and reliability. She has a proven track record to developing data solutions across media channels. Prior to V12 Data, Michelle has held various leadership position including The Allant Group, Acxiom Corporation / May & Speh and Unique Mailing Services.

Michelle holds a BA in Business Management & Marketing. 

Thomas Green

SVP, Data Services

Thomas serves as SVP of Data Services at V12 Data where he is responsible for overseeing the Design/Build Team, evolving and streamlining internal and external processes, and driving continuous improvement and growth in V12 Data’s build and deployment cycle. Prior to joining the company, Thomas served as the VP of Product Development at Healthplan Services where he led similar growth and improvement initiatives. He has also held several senior IT leadership positions with Microsoft, Walt Disney, Electronic Arts, and AAA.

Andy Pappas

SVP, Database Marketing and Analytics

Andy has over 25 years’ experience in both the client and service sides in the data-driven marketing industry. He brings expertise in the development and execution of business intelligence and analytical strategies to ensure quantifiable business benefits through multi-channel marketing. His team helps clients with customer acquisition, retention, upsell, and cross-sell by using a combination of analytic and modeling techniques.

Andy holds an undergraduate degree from DePaul University and an MBA from Charles H. Kellstadt Graduate School of Business.

Bob Ellison

SVP, Operations

Bob is SVP of Operations and is responsible for strategic planning and resource management for V12 Data’s delivery operations. Bob has 10 years of managerial finance and operations management experience. Prior to joining V12 Data, Bob held a senior finance and management role in the marketing solutions division of Cegedim Dendrite.

Bob holds a MBA from Pace University.

Linda Chiodo

SVP, Finance

As SVP of Finance, Linda is responsible for all financial aspects of managing V12 Data including Human Resources, Benefits Administration, Billing, Accounts Receivable, Accounts Payable, and Financial Reporting. Linda started her career in the retail sector working for Marshall Fields before moving to the French hypermarket retailer Auchan. She later joined Phoenix Data Processing in July 1991. Linda is a registered CPA, a Chartered Global Management Accountant and a member of both the AICPA and the Illinois CPA Society.

Linda holds a BS in Accounting from Northern Illinois University.

Tommy Bardinas

VP, Technology

Tommy has more than twenty years of demonstrated management and hands on experience in software engineering, application development, design, implementation and business systems development, IT project management, and data center management. He is a results-oriented leader with a commitment to quality improvement; with excellent leadership, extensive management experience, and knowledge of how to prioritize, analyze, plan, manage technology budgets and motivate in a multi-project environment.

Ray Estevez


Ray Estevez has over 21 years of experience in technology with both Fortune 500 and emerging technology companies. Most recently, Ray was chief technology officer of Orb, Inc., an interactive marketing firm and Vice President of Information Technology at 24/7 Mail, a division of 24/7 Real Media, where he was responsible for overseeing and managing all systems of development and operations.